Metaphors in Vietnamese and Chinese newspapers headlines (Based on data from online Nhân Dân newspaper and Xinhua news agency)

Abstract

The study of rhetoric devices in newspaper headliné is not a new issue, but the comparative study of rhetoric devices in Vietnamese and Chinese newspaper headline  is still scarse. From the theory of rhetoric, the article studies rhetorical metaphors used in Vietnamese and Chinese online newspaper headlines, namely Nhan Dan online newspaper (Vietnamese version) and Xinhua News Agency. Through a quantitative and qualitative analysis, the article highlights the similarities and differences in the use of rhetorical metaphors in press titles between the two languages, thereby initially pointing out cultural and lingusitic characteristics a of each language community.